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Hoke Presents At 2008 International Builders' Show
David Hoke, a partner with BLF Marketing, will be a featured presenter at the 2008 International Builders' Show in Orlando, FL. Approximately 100,000 housing professionals are expected to turn out for the industry's largest annual trade show and exposition, at the Orange County Convention Center, on February 13-16.

Hoke will lead discussions on Traditional vs. Non-Traditional Advertising and Building Your Brand at "Meet the Expert" forums sponsored by the Institute of Residential Marketing and the National Sales and Marketing Council. Hoke's interactive sessions combine proven marketing strategies with real-world experience to provide solutions that can be effectively integrated into any company's marketing plan.

Hoke has more than 20 years of experience in new home sales, marketing and residential real estate development. Prior to joining BLF Marketing as a partner in 2002, he worked for David Weekley Homes and Newmark Homes, where he gained valuable industry insight. In addition, he is a licensed real estate broker with Keller William Realty in Murfreesboro and has assisted his wife, Ann Hoke, in becoming one of Rutherford County's top realtors during this past year. Hoke is a Member of the Institute of Residential Marketing (MIRM) which recognizes top professionals in the home building industry around the world. He is also a two-time past president of the Sales and Marketing Council (SMC) with the Home Builders Association of Middle Tennessee.

BLF Marketing has provided strategic marketing and branding services to several homebuilders, including Murfreesboro based Ole South Properties, Inc., one of the nation's largest homebuilders. Founded in 1978, the firm has developed a diverse regional client base and specializes in marketing for banking and financial services, real estate companies, health care providers, community and regional economic development groups, business-to-business companies, museums, and professional service businesses.


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